If your son suffered a disabling spinal injury playing football, what would you do? You would truly value the help of someone who knew what you’d face in the months and years to come. Eddie Canales would be the man to whom you would need to talk, and luckily for you, he and his son, Chris, provide exactly the sort of help such families need. Their charitable organization is called Gridiron Heroes and their journey is a remarkable one.
Eddie tells us the story in this video interview, shot at the Canales’ home in Schertz, Texas. We edited this video to about three minutes. You can view the full 7+ minute version here : https://youtu.be/ntPsirut5-c.
Next week, part two of the interview will discuss injury prevention through implementation of safer tackling techniques.
For more information on Gridiron Heroes, visit gridironheroes.org.
Rush Olson has spent two decades directing creative efforts for sports teams and broadcasters. He currently creates ad campaigns, television programs, and related creative projects for sports entities through Rush Olson Creative & Sports and FourNine Productions.
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