Mac
Engel, writing in his must-read Star-Telegram column,(1) recently
offered some thoughts on Derek Jeter. He deemed Jeter worthy of respect as a
human being, despite his status as a wealthy, pinstripe-wearing, paparazzi
magnet.
After
reading it, I can’t disagree with the case Mac builds. From showing common
courtesy to earning the respect of the staff at visiting stadia, Jeter
demonstrates a humanity some celebrities struggle to retain. I don’t know Jeter
personally. I’ve worked with a lot of athletes, but never crossed paths with
The Captain. I do know the other two voices who testified in the article,
however, and can vouch for the general quality of their insights. Mac has loads
of experience dealing with athletes and if there’s one guy who knows the
straight dope on what kinds of folks pass through Globe Life Park in
Arlington’s third base dugout, it’s Visiting Clubhouse Manager Kelly Terrell.
The visiting dugout at Globe Life Park in Arlington (Derek Jeter not pictured) |
I’ve been
trying to square the rosy, and doubtless accurate, picture they paint of Jeter
with the fact that since September 15, 2010,(2) I have rooted
against him when he has played baseball. Some of my antipathy comes from the
name on the front of his jersey, of course. The Yankees cost me too many
opportunities to enjoy postseason games in the ‘90s for me to ever hope they
win. I can usually set that aside when it comes to individual players, however.
If Mark Teixeira hits a walk-off home run, I am displeased the Yankees won. I
am happy for Tex, though, because I found him a great pleasure to work with
when he played for the Rangers.
In 2010,
Jeter did something on a baseball field I really disliked. He lied. He claimed
to an umpire that a pitch had hit him when he knew it had actually hit his bat.
Jeter’s ruse succeeded, he took first, and later scored on a Curtis Granderson
home run.(3)
Since I
find dishonesty distasteful, I have since hoped that Jeter’s at-bats all end
with weak grounders to short, as he did to end last night's game. After reading
Mac’s article, it struck me that lying is likely out-of-character for Derek
Jeter. Yet on that night in St. Petersburg, he perpetrated a scam.
I hate
blaming things on “society.” Individuals are responsible for their actions. But
in this case, it’s the only explanation. Rays manager Joe Maddon got ejected
for arguing the call that night, but after the game suggested he would have
“applauded” one of his players for doing the same thing.(4) He’s not
alone. I once had a conversation with a former big league coach in which I
asked what would happen if a player admitted to an umpire that he had trapped a
ball instead of catching it. The coach suggested that the player’s reception
when he returned to the dugout would not be a positive one.
I hoped
that replay would help modify such conduct, at least from a practical
standpoint, if not an attitudinal one. Then in June, Matt Carpenter faked an
HBP and got away with it despite replay.(5) I want to cheer for Matt
Carpenter. He’s a Texan, for goodness sake. I even called a handful of his
games when he attended TCU. But since then, I must admit, I’ve kind of been
hoping the pitchers win their matchups with him.
Carpenter
majored in communication at TCU,(6) and it’s conceivable he took a
course at some point that covered ethics in the profession. And, indeed, had he
or Jeter deliberately lied to a reporter, journalists would justifiably vilify
them. If they fib to an umpire, however, many laud them for doing whatever it
takes to win. The baseball instruction they received over the years deemed
playing by the rules subordinate to winning.
If the
culture could change, it would have to begin at the most basic levels. Coaches
would have to teach children that playing a game involves entering into a
contract. You agree to play by the rules and your opponent agrees to do the
same. If you violate the contract, you have done something wrong, even if you
get away with it. Even if the deceit helps you win, it’s still wrong.
It’s not
that way yet, and, unfortunately, perhaps never will be.
Does a
worthy end justify an unethical means? In baseball, that seems the prevailing
wisdom. Even the good guys do it, which makes it darn hard to decide for whom
we should cheer.
Rush Olson has spent two decades
directing creative efforts for sports teams and broadcasters. He currently
creates ad campaigns and related creative projects for sports entities through
his company, Rush Olson Creative & Sports.
RushOlson.com
Linkedin.com/company/rush-olson-creative-&-sports
Facebook.com/RushOlsonCreativeandSports
Footnotes
(1) Mac Engel “Jeter always realized
key to being loved was simply ‘don’t be a jerk’,” Star-Telegram.
http://www.star-telegram.com/2014/07/28/6001971/jeter-always-realized-key-to-being.html#storylink=cpy
(accessed July 29, 2014)
(2) Associated Press “Derek Jeter
Fakes Getting Hit By Pitch, Claims ‘It’s Part of the Game’,” NESN. http://nesn.com/2010/09/derek-jeter-fakes-getting-hit-by-pitch-claims-its-part-of-the-game/,”
(accessed July 29, 2014)
(3) Ibid.
(4) Ibid.
(5) Thomas Harding “HBP call stands
following Rockies' challenge,” Rockies.com. http://mlb.mlb.com/news/article/col/cardinals-hit-batter-ruling-stands-following-rockies-challenge?ymd=20140623&content_id=81296404&vkey=news_col
(accessed July 29, 2014)
(6) Amber Parcher “TCU baseball
player, coach aid national team to victory,” Daily Skiff.
http://www.tcu360.com/dailyskiffcom-archive/2006/09/6342.tcu-baseball-player-coach-aid-national-team-victory
(accessed July 29, 2014)
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